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Adventure Zone Head

Company Name Confidential

Keywords / Skills : Adventure Zone Head , Adventure Zone operations, sales, Adventure sports activities, annual budget, Marketing Strategy, strategic goals, Head Retail, Retail Head

15 - 20 years
Posted: 2019-08-02

Sales/Business Development
Marketing & Communications
VP/ GM/ Head - Marketing
Other Marketing
VP/ GM/ Head - Sales
Other Sales
Bachelor's Degree
• Other
• Other
Posted On
2nd Aug 2019
Job Description
Adventure Zone Head

Location: Dubai, UAE

Reports: Top Management 

Purpose of the role: Multi-dimensional role encompassing all areas of the Adventure zone activities involving Management, Commercial, Marketing, Safety & Operation for continuously attaining higher productivity and bottom line.

Job Description

• Assume strategic role and lead the adventure zone business for its growth and profitability in short term, medium term & long term;

• Develop a structured business plan for the zone covering all key components of Adventure Zone operations;

• Establishes strategic goals by gathering pertinent business, ensure smooth running of the zone, handles all Operational / Marketing / Sales/ Safety issues;

• Develop marketing strategies to increase visibility and zone branding;

• Plan, implement, marketing strategy, determine KPIs for marketing department & track ROI on a regular basis and present reports;

• Achieves financial objectives by preparing annual budget; scheduling expenditures; analyzing variances; initiating corrective actions;

• Provide effective leadership to the team, identify, develop and retain talent ensuring maximum people productivity and morale;

• Ensure all Health & Safety and Environmental statutory obligations are in place for industry best practice;

Job Specification:

Successful candidate must hold a relevant university degree with a minimum of 12 years of experience in GCC in heading retail assets in fashion/Leisure/entertainment/adventurous industries.


• Strong negotiations and sales skills.

• Leadership and decision making qualities are essential.

• Strong business acumen and good technical knowledge of Adventure sports/activities.

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