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BRAND MARKETING MANAGER - COSMETICS

Company Name Confidential

Keywords / Skills : Brand Management, Product Management, Branding, Promotion, Brand Promotion, Brand Awareness, Product Promotion, Public Relations (PR), Brand Building, Product Launch

2 - 10 years
Posted: 2019-10-12

Job Description
You will join a dynamic and fast-paced environment and you will generate strategies that grow market share and brand’s reputation, improve customer experience and drive growth. The position reports directly to the GM and is based in Ras Al Khaimah.

Responsibilities:

- Develop digital content for the brand (text, videos and photos)

- Develop and implement CRM strategies for customer retention

- Design and produce packaging and labels

- Develop and implement the PR calendar including managing bloggers and influencers.

- Write the yearly promotion calendar and implement it.

- Analyze market needs and trends to develop new products and solutions in-line with the brand strategy.

- Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)

- Manage the brand’s social media channels

Requirements:

- Arabic and English speaker, French is a great plus.

- 4+ years’ experience in brand management.

- Up-to-date with latest trends and marketing best practices

- Ability to work in a fast paced environment

- Self-motivated

- Drive for results and leaderships skills

- Highly creative with ability to think out of box

- BS/MS degree in marketing or a related field

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