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Digital Marketing Manager

Keywords / Skills : digital marketing, office, presence, landing pages, analytics, trends, design, seo, sem, user experience, media, webtrends, adoption, emerging technologies, vendor, marketing, agencies, campaigns, digital marketing campaigns, leadership, devising, display advertising campaigns, growth strategies, marketing database, customer experience, analytical skills, google analytics, practices, analytical, digital marketing manager, software

0 - 0 years
Posted: 2018-06-13

Industry
IT/ Computers - Software
Function
Marketing & Communications
IT
Role
Marketing Manager
Posted On
13th Jun 2018
Job Ref code
DH432219
Job Description
Role and • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns • Design, build and maintain our social media presence • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Identify trends and insights, optimize spend and performance based on the insights • Brainstorm new and creative growth strategies • Plan, execute, and measure experiments and conversion tests • Collaborate with internal teams to create landing pages and optimize user experience • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer points • Instrument conversion points and optimize user funnels • Collaborate with agencies and vendor partners • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate One of our clients, a well-established regional software company is currently expanding and looking for Digital Marketing Manager to join their office in Dubai.



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