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Strategic Marketing Manager

Keywords / Skills : Marketing Manager, Manager Marketing, Brand manager, Marketing executive, Business development manager

3 - 13 years
Posted: 2018-05-14

Job Description
Main duties will include:
Be an expert in brand for assigned sectors, with a deep marketing knowledge and striong understanding of digital marketing, customer insights, social platforms and knowing when you use and utilise such technologies. 
Devise and implement marketing campaigns to increase revenue certain products and prospects
Research the key buying factors for our external customers and identify key client personas and appropriate brand messages by line of business/target market
Taking complete ownership and authority of the event in terms of awareness and increase in direct traffic..  
Identifying, developing and evaluating marketing strategies based on knowledge of company objectives and market trends. 
Oversea and direct all email marketing campaigns designed to create demand and generate leads 
Ensure marketing collateral flyers, brochures, guides, blogs, videos and white papers that support the sales effort and deliver value to our exhibitor clients 
Preparing marketing forecasts on regular basis & presenting to the team based on target markets. 
Develop a multi-channel marketing plans in order to achieve brand goals. Collaborating with design team on standardization, design and production of marketing collaterals. 
Analyzing performance of all marketing programs to identify the best opportunities for optimization products. 
Work closely with data analytics and market insights teams to assess relevant markets for assigned brands. 

Previous Experience: 
You must have proven experience working as a marketer rather than a pure industry expert.
Strong branding capability
Multi-channel marketing experience.Solid experience from a B2B background
Excellent understanding marketing driven data techniques
Marketing degree or accreditation
Strong regional experience Abu Dhabi based (must be based there or be willing to relocate).


About Company

A premier Human Resources Consultancy that provide clients across the Middle East and North Africa (MENA) with expert human resources planning and solutions. By inference, we have the expertise to attract high calibre candidates that fill specialist roles in the key industry sectors with focus in:

• IT (Information Technology)
• Media & Communications
• FMCG
• and others

We deliver to a multitude of client organisations across the MENA region from leading Multi-Nationals (MNC’s) to SMEs and boutique businesses. We are your ‘Regional HR partner with Global Reach’.

We adopt tailor made services and solutions to ensure that our clients need is fully met.

We provide a multi-step consultancy approach to sourcing the ideal candidate, to ensure that your requirement is fully fulfilled and delivered to. Furthermore we offer tailor made HR Services and Solutions in the additional following areas:

• Permanent Recruitment Solutions
• Interim & Contract Recruitment Solutions
• Managed Services
• Salary Surveys
• Outplacement Services
• Relocation and Company Setup Advice

In short, HR Source Consulting is dedicated to delivering human resources solutions at every level (from Junior, Mid to Senior and C-Level Executives). This includes successful placements for every type and size of client organisation by sourcing candidates at all levels of seniority. We like to go the extra mile and serve our clients every need of HR and provide additional solutions and services


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