Content Writer

Content Writer

Vai Management
4-5 years
Not Specified

Job Description

The Role
· Assisting in managing the overall content process, working closely with the SEO, marketing and development teams
· Produce SEO optimised content for our web pages, landing pages and blog posts
· With the support of our SEO Manager, develop content that will drive organic traffic and encourage engagement
· Ensure all of our written content is true to the product and consistent with our brand
· Monitor competition and trends of content opportunities (and thus organic traffic opportunities)
· Proof-read all online content before publishing Write content with marketing best practices (e.g. CTAs, problems & solutions)
· Providing performance updates against team KPIs, making optimisation recommendations to the teamFocus on outreach to get your content on other websites, with backlinks to our websites
Qualifications:
· At least 4 years of experience as a copywriter (minimum of 2 years of experience with a Fintech business)
· You’ll have a solid understanding of how to research and write for the Crypto/Fintech community. You’ll understand what they read, where and what content they like to read.
· You are comfortable with SEO and producing optimised content
· You’re addicted to writing (both on topics of thought leadership and also creatively)
· Your attention to detail is out of this world
· Experienced in writing content for UK and international market
· Good understanding of digital marketing principles
· Excellent English spelling, grammar and punctuation skills
· Experience in working with content optimization tools (Surfer SEO, Clearscope, Frase.io)
· Experience in basic keyword research
Bonus Skills
· Good understanding of Google Analytics or another reporting platform
· Strong knowledge of Google Search Console and experience with SEO tools like Ahrefs
· Experience on how to use WordPress blogs desirable, but not essential

Vai Marketing Management is one of the top companies in the world when it comes to marketing management services. The company helps businesses solve their tech challenges with the latest technology solutions. The services it offers extend from IT/Network, Telecommunication, web application development, mobile application development, software testing, etc.It also provides specialist consulting services to startups and in brand management and social visibility. We make inventive arrangements, which convey convincing outsourcing services, making esteem for shareholders, clients, and representatives.

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