Digital Marketing Manager

Digital Marketing Manager

Accor
Dubai United Arab Emirates
Not Specified
Not Specified

Job Description


Job Title
  • Digital Marketing Manager

What is in it for you:
  • Employee benefit card offering discounted rates in Accor worldwide
  • Learning programs through our Academies and the opportunity to earn qualifications while you work.
  • Opportunity to develop your talent and grow within your property and across the world
  • Ability to make a difference in the local community through our Corporate Social Responsibility activities, like Planet 21

What you will be doing:
  • To proactively manage a strong online presence of the property based website on all major search engines.
  • To work with the proactive and reactive sales cells of the hotel to increase enquiries and manage peaks and troughs in the market via online marketing
  • To protect the hotels brand standards in all online presence and to follow the hotel web policies
  • Ensure hotel images and descriptions are updated regularly and represent the brand accordingly
  • Manage all e-marketing databases
  • Explore all online marketing and affiliate opportunities for all hotel segments
  • Do website designs effectively, ensuring at all times that the website is effectively optimized and content is correct.
  • Conduct website audits and research online market intelligence
  • Manage email marketing campaigns and direct promotional activity to customers online
  • Web links with associated events or activities occurring in the regions
  • To facilitate e-marketing and direct marketing initiatives through Social Media.
  • Gather and analyze intelligence on markets threats and opportunities.
  • Manage various e-tools. For example: eCRM (Customer Relationship Management), websites CMSs (Content Management System), Social Media Management Platform, etc.
  • Effectively use the results of Guest Surveys and other guest questionnaires to improve product and service delivery.
  • To optimize paid, owned and earned media.

Your experience and skills include:
  • Digital Marketing savvy.
  • Good communication skills.
  • Good English language skills.
  • Comfortable working with photo-editing software.
  • Familiarity with Google Analytics or other web analytics tools and metrics.

Your team and working environment:
A wonderful brand new property just 5 minutes away from Dubai Airport & 250 meter from GGICO metro station.
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
Why work for Accor
We are far more than a worldwide leader. We are 280,000 women and men placing people at the heart of what we do, and nurturing real passion for service and achievement Joining Accor means embarking on a unique life journey to imagine tomorrow's hospitality.
To join our Group, please visit

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