Marketing Associate

Marketing Associate

2-4 years
Not Specified

Job Description

What we do

Founded in 2011, Coda Payments helps digital content providers monetize their products and services in more than 50 markets. Publishers of leading games like Moonton (Mobile Legends: Bang Bang), Garena (Free Fire) and Tencent (PUBG Mobile), streaming platforms like beIN and Bigo Live, apps like Tinder, and video-on-demand platforms like Viu have integrated with Coda Payments to accept payments.

Coda Payments is headquartered in Singapore with dozens of additional outposts around the world. Coda Payments has recently been named the 46th fastest growing company in the Asia-Pacific region by the(making it the 5th fastest-growing fintech company in its region), the 13th fastest growing company in Singapore by, and a Technology Pioneer by the.

Working at Coda

Life at Coda is fast-paced, challenging, and fun. As a rapidly growing global company, we're always looking to step up and adapt to changes quickly there is never a dull day at Coda.

We make things happen in the most impactful and effective manner. If you are always eager to initiate new ideas, hungry to contribute more, derive satisfaction from team wins rather than individual ones, and value integrity, you will fit perfectly into the Coda team!

We are looking for a highly-motivated and enthusiastic Marketing Associate for our MENA market. As a Marketing Associate, your main mission is to assist the Marketing Manager to build brand awareness, drive user acquisition and revenue for Codashop MENA.
As we're growing so quickly, the ability to wear many hats and help out on various projects, with the focus in partnership management, content marketing, social media and influencer marketing. The ideal candidate will have a track record of operational excellence, creativity and strong communication skills.

Job description:
    • Plan and execute multi-channel marketing campaigns with a focus on social media, influencer marketing and partnership marketing, optimizing the campaigns for reach, engagement, and revenue.
    • Social media: build a trusted online community by creating engaging content on our Facebook and Instagram pages, responsible for liaising with agencies and delivering top-quality content.
    • Influencer marketing: identify content creators who fit our brand positioning and publisher profiles, guide them to produce high-quality branded content that increases Coda's brand reputation.
    • Partnership marketing: work with both publishers and payment partners to create marketing promotions to drive platform revenue.
    • Marketing operations: work with internal tools to manage the workflow of marketing operations.
    • Esports: work with esports vendors to deliver Codashop Global Series tournaments.
    • Responsible for providing performance reports with a data-driven approach, evaluating strategy performance and identifying new opportunities for growth.
    • Support the global marketing team with market insights, ensure that the local marketing activities are aligned with global strategy.
    • Work closely with functional teams in brand, design, product and business development to ensure marketing is aligned with overall business strategy and grow MENA market together.

    • 2-4 years experience in digital marketing
    • Good understanding and working history of planning and implementing multi-channel marketing campaigns. Experience in online gaming, digital payment or mobile app businesses is strongly preferred.
    • Familiar with Facebook Business Manager and Google Analytics.
    • Good quantitative skill set that includes managing campaigns, user acquisition, retention and monetization.
    • Strong organizational and time management skills. Able to work with multiple projects and with tight deadlines.
    • Experience in building up a new brand/product, and expanding a market is a huge plus.
    • Team player with the ability to work across a matrixed, fast-paced, and multicultural environment.
    • Fluency in English and Arabic is required.

We are an equal opportunity employer and do not discriminate based on gender, race, age, religion, disability, or other local protected class. We are committed to cultivating an inclusive environment for all employees, and we welcome the diversity that you will bring!

If you are looking for a rapid-growth environment and great teams to work with, you should apply now.

We are sorry to inform you that only shortlisted candidates will be notified as we may be overwhelmed by the number of applicants coming into our system hence if you do not get a reply from us - don't give up on us just yet!

We encourage you also to check out our career site at - we may have other suitable openings for you.

Job Details

About codapayments

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