• website and social media management - responsible for the acquisition and retention of customers to increase volume, drive engagement and awareness & driving website traffic and enhancing the user experience ;
• copyrighting of editorial, press releases, newsletters, technical literature & white papers;
• exhibitions - plan, coordinate, organise and attend various customer/partner events and trade shows;
• writing and designing high calibre company and product presentations.
• management of marketing budget;
• design and commissioning research projects to generate/quantify reasons why ; and
• develop integrated marketing and PR strategy for the company's products and services, in-line with its corporate objectives and develop and implement long-term strategic marketing plans; and
• management of in-house Graphic Designer / Marketing Executive.
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