Marketing Executive - Dhahran

Marketing Executive - Dhahran

DHL
2-3 years
Not Specified

Job Description



  1. KEY PURPOSE:
  • The Marketing Communications Executive prime responsibility is to support the Marketing Communications Manager with the development and implementation of market leading communications, promotions through all elements of the Marketing Mix. These will executed both internally and externally. The Communications Assistant must ensure all communications adhere to the brand guidelines and values set by DHL.
  • Assistance to the Communications Manager may also be required on an adhoc basis to help deliver all marketing activity ensuring all communication strategies are met.
  • The marketing executive's prime responsibility is to develop and implement below the line marketing materials to include support to communications, promotions and Internal Communications These will be executed both internally and externally, therefore the position must ensure all communication material adheres to the brand guidelines and values set by DHL.
  1. REPORTING RESPONSIBILITIES:
  • Produce designs concepts in line with sales and marketing objectives and in conjunction with Marketing Manager
  • Develop literature outstanding and advertising in line with regional and UAE design, copy, branding and quality standards.
  • Produce strategy for Media Purchase and placement of communications ensuring quality, timeliness and progressing relationships with media suppliers.
  • Produce and drive internal communication plan and strategy in conjunction with Marketing Manager, HR and other Communications Manager.
  • Implement cost effective give-away strategy including purchase and distribution, ensuring optimum customer relationships.
  • Develop and update Sales and Marketing communications resulting in optimum Sales Force education and motivation.
  • Ensure filing, maintenance and distribution of marketing material including competitor information and DHL literature.
  • Occasionally liaise with creative agency at all levels from initial briefing through to execution of communications.
  • Complete all finished artwork ready for print
  • Quality check all printed collateral
  • Work on Event Management
  • Project Management and Social Media
  1. KEY WORKING RELATIONSHIPS


CONTACT
FREQUENCY
REASON

a. Internal

Country Office Staff
Daily
To provide/elicit information

Country Functional Heads
Weekly
To discuss commercial issues

Area Sales Managers
Weekly
To discuss commercial issues

Customer Service Managers
Weekly
To discuss customer related issues

Marketing Communications Manager
Daily
Key tasks of various description.

b. External

Marketing counterparts throughout DHL network
Weekly
Discuss/provide information

Suppliers
Daily
Discuss advertising and PR requirements

Various customers
Daily
Receive requests, promotional feedback, customer care related issues
  1. PRINCIPAL ACCOUNTABILITIES:


OUTCOME
MECHANISMS
ORDER OF IMPORTANCE
PERCENTAGE TIME SPENT

Research Process
Liaise with Marketing Communications Manager and Country Manager to develop Research brief.
Execute brief through appointed research agencies to fulfill commercial reporting requirements, e.g. market share, brand awareness etc.

OUTCOME
MECHANISMS
ORDER OF IMPORTANCE
PERCENTAGE TIME SPENT

Planning Process
To provide input to the overall planning process.
Assist in the segmentation of the customer base to assist the targeting and positioning process.
Use creativity to conceive of innovative promotional activities to maximise the revenue potential from commercially attractive segments.
Identify issues and problem areas and to conduct research on behalf of the company to assist in the development of new products and services and present recommendations, where applicable, to improve the performance of the business.

Marketing Campaign Execution
Assist in the development, coordination and execution of internal and external marketing campaigns in conjunction with DHL appointed suppliers i.e., advertising agencies, public relations firms and design companies, etc.

Customer Execution
Assist the E-Commerce Manager in the development of an effective business model for customer access which will include all DHL Customer Automation applications, Internet, Intranet and Extranet commercial applications.

Analysis and Administration
Provide concise and accurate analysis on the success of marketing campaigns.
  1. MAJOR CHALLENGES

Administrative skill sets and good organisation, meeting deadlines through effective time management, and ability to absorb and interpret information, the ability to work and deliver under stress.
  1. DEGREE OF SUPERVISION

Marketing Communications Manager will meet with the incumbent daily.
  1. PERSON SPECIFICATION
    1. Education

Good Qualifications (degree preferred).
Business degree with marketing specialization will be an advantage
    1. Experience

Commercially astute. Experience of the DHL Operation in Saudi Arabia. Appreciation of the Customer Service perspective.
    1. Technical Knowledge/Skills

Excellent Knowledge and experience in computer systems including Internet applications.
Microsoft Office applications, esp. Microsoft Excel, PowerPoint and Access.
    1. Personal Attributes
  • Hard working and determined.
  • Ability to handle difficult situations with tact and diplomacy.
  • Enthusiastic
  • Motivated and a definite self-starter with a professional and conscientious manner.
  • Competent writer
  • PC literate competent user of MS Word, Excel and PowerPoint.
  • Ability to manage multiple tasks and long-term projects effectively.
  • Flexible and willing to learn.
  • Accustomed to working within agreed budgets.
  • Ability to work under pressure with tight deadlines and deliver work on time and budget..
  • Highly motivated and not easily discouraged.
  • Video Editting and photograhpy are a huge plus.
  • Experience in conceiving and presenting ideas to piers and third parties
  • Must possess a creative and analytical ability.
  • Able to work as part of a motivated team.
  • Ability to manage suppliers and supplier relationships in a cost-effective fashion.
  1. COMPETENCIES


INFLUENCING THE BUSINESS

PASSION FOR CUSTOMER SERVICE: Drive to identify, understand and give high priority to customer needs. Anticipating and providing solutions to internal and external customers in a helpful, friendly and honest manner.

PLANNING & ORGANISING: Establishing a course of action for self and others to accomplish goals. Establishing priorities, keeping track of progress and ensuring follow-up.

INTERPERSONAL / COMMUNICATION

TEAMWORK: Working effectively within a team or outside the formal line of authority to accomplish objectives. Demonstrating understanding of how own role fits within DHL as a whole.

PERSONAL

ACHIEVEMENT DRIVE: Demonstrating a high level of commitment, energy, resilience and tenacity in doing the job. Being frustrated with the status quo. Setting high standards and challenging goals and continually striving to reach or exceed them.

ATTENTION TO DETAIL: Showing a general concern for all aspects and details of the job, accurately checking own work and monitoring data.

TOLERANCE FOR STRESS: Maintaining stable performance under pressure and remaining calm, objective and controlled in responding to urgent situations.

PROBLEM SOLVING

ANALYTICAL THINKING: The ability to systematically think through a situation logically and accurately. Analyzing all relevant data when making decisions and providing recommendations.

INFORMATION SEEKING: Drive to seek out and assemble relevant information and data from a wide range of sources, ensuring that information gathered is relevant and adds value.

TECHNICAL / PROFESSIONAL

DHL KNOWLEDGE: Demonstrating an adequate knowledge of DHL strategy, services, products, organization, procedures and business processes.

FUNCTIONAL/TEHNICAL EXPERTISE: Demonstrating a satisfactory level of technical and professional knowledge and skills in job related areas. Keeping up-to-date with trends and developments in area of expertise. Knows where to get in-depth expertise on specific technical areas.

  • 2-3 years In house Design Experience either client or agency side
  • Experience in conceiving and presenting ideas to piers and third parties
  • Ability to manage multiple tasks and long-term projects effectively.
  • Ability to work under pressure with tight deadlines and deliver work on time and budget.
  • Must possess a creative and analytical ability
  • Excellent Mac/PC skills including extensive knowledge of Adobe Creative Suite to include, Quark, and knowledge of web based creative packages would also be advantageous to Marcomedia Flash, Dreamweaver, Java Script etc.
  • Able to work as part of a motivated team.
  • Ability to develop good internal working relationships.
  • Ability to manage suppliers and supplier relationships in a cost-effective fashion.
  • Proactive approach, task and goal orientated, with a sense of urgency and commitment to quality output.
  • A natural need for responsibility and accountability

Job Details

Employment Types:

Skills:

Resilience Self Driven Basic Internet Skills Analytical Thinking Management Implementation Event Management Motivational Skills dhl strategy Budget Creative Skills In House Action Marketing Communication Supervision Writing Communication Skills Country Management High Standards Organising Meeting Deadlines Commercial Applications Suppliers Design Customer Care extranet influential Following Up Strategy Customer Base Quality Checking Commitment to Quality Determination Teamwork Internal Communications Drive Problem Solving Energy Business Mac & PC Process Services Reporting Social Networking Web-based Training Microsoft Word Sales & Marketing Marketing Time Management Diplomacy Willing To Learn Customer Needs Honesty Adobe Creative Suite Marketing Management Lingo Hard Working Friendliness Computer Systems Analytical Technical Knowledge demonstrating external marketing Creative Solutions Time Management Data Customer Service Commercial Awareness Project Management Microsoft Powerpoint Mobile Crane Presenting Ideas Segments Business Process Establishing Priorities Internet Applications Work Under Pressure Creative Agency Attention To Detail Interpersonal Skills Intranet Skills business model Proactive Pc Skills Flexibility Purchasing Marketing Campaigns Brand Management communication strategy Conscientious Public Relations Advertising Sales Force Goal Oriented Distribution Planning Internal Communication Accountability Analyzing Innovative information seeking Decision Making Designing Microsoft Excel Mac Flash Performance Support Microsoft Office Javascript Applications Research Automation Adobe Dreamweaver Quality

About DHL

Job Source : careers.dhl.com

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