Media Executive

Media Executive

Company Name Confidential
3-5 years
Not Specified

Job Description

Position Title: Media Executive
Employment Type: Full Time
Salary: up to 10,000 AED, all-inclusive depending on experience and qualifications
Job Location: Dubai, UAE
About the Client:
The hiring company is one the UAE’s leading fragrance companies, master blending the world’s purest Oud and various fragrance products. Pioneered the concept of exclusive and dedicated mono brand fragrance stores in leading malls and prime market locations in UAE, supported by a state-of-the-art manufacturing facility.
Job Role:
Drive the Public Relations, Influencer Engagement, Social Media & Digital Media Roll out as per the defined deliverables
Understand the brand, products, TA and make relevant suggestions and plans
Draft & edit press release, marketing collateral copies, features Social Media Editorial calendars
Collate the product and brand intelligence/new developments/new products on a timely basis
Set monthly/weekly update plan to ensure regular work process and media mileage
Study media, reach, circulation, product fit, corporate fits and then prepare media plans that increase outreach in a cost-effective manner
Ideate with internal creative team for in house branding, flyer, adaptation etc.
Liaise with suppliers for advertising/ direct marketing activities/ exhibition/ events/ outlet requirements/ in-store sampling drives/ promotions and activations
Coordinate and direct the inhouse merchandiser on day-to-day requests and jobs
Create contact lists of mall marketing teams and liaise with them to maximize company brand outreach
Open to Asian nationals
Female, 25 to 35 years old
Preferably with Postgraduate in Mass Communication/Advertising or MBA Marketing
Minimum 3 years of experience in fashion retail industry
Proven experience in Marketing and Communication, Agency Management for PR & Social Media, Brand Management
With strong experience in Supplier Management, Budgeting, Reporting, Merchandising, Media planning & Business planning
Good Media Relations with UAE & GCC media and must be aware of media innovation and emerging media
Excellent internal, external, and corporate communications

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