Senior Social Media Manager, Prime Video MENA

Senior Social Media Manager, Prime Video MENA

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Job Description

Job summary
Come build the future of entertainment with us. Are you interested in shaping the future of movies and television Do you want to define the next generation of how and what Amazon customers are watching

Prime Video is a premium streaming service that offers customers a vast collection of TV shows and movies - all with the ease of finding what they love to watch in one place. We offer customers thousands of popular movies and TV shows including Amazon Originals and exclusive licensed content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels which they can cancel at anytime and to rent or buy new release movies and TV box sets on the Prime Video Store. Prime Video is a fast-paced, growth business - available in over 240 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, please read on.

We're looking for a highly motivated, innovative and performance-oriented Senior Social Media Manager to help us bring the future of Movies and TV to the Middle East and North Africa.

Amazon's Prime Video is an on-demand video entertainment service that offers customers the greatest choice in what to watch, from exclusive Amazon Original shows and movies such as Wheel of Time, Coming 2 America, The Tomorrow War, The Boys, and The Grand Tour to 1000s of popular Movies & TV shows. Prime Video is at the forefront of the entertainment industry and growing fast. We work in a dynamic, and exciting environment where innovating on behalf of our customers is at the heart of everything we do.

In this role, you'll help develop and execute a world-class social media marketing program for our fans in the MENA region, delivering best-in-class customer engagement. Adept at influencing global partners, you'll work across multiple internal teams including brand, creative, content and PR, as well as external platform partners and local creative and media agencies to recommend, influence and implement our holistic strategy, gaining buy-in and approval from global Prime Video leadership. You will also end-to-end own the delivery of pre-planned campaigns and day-to-day editorial decisions.

The ideal candidate will have a genuine passion for Movies, TV and social media, deep knowledge of social media trends and best practices across the MENA region and a proven track record of delivering social media results in a fast-paced environment. A self-starter who is able to prioritize and deliver to deadlines, this candidate is equally at home taking data-driven and instinct-driven decisions. They have a passion for big, strategic thinking while also enjoying ownership of ongoing program implementation.

Success in this role requires the ability to recommend holistic customer-centric strategies based on local marketplace expertise, excellent project management skills, a deep and current knowledge of each platform's unique offerings and influencers in MENA, a keen eye for compelling and innovative content and a passion for continuous improvement. You will be challenged to push boundaries, proposing and executing new ideas that could help develop new best practices for Prime Video globally.

Key job responsibilities
1. Develop the Social Media Marketing strategy recommendation for Prime Video MENA, implementing best practices from global Prime Video Social Media programs, and customising for the local region.
2. Build and manage the Social Media support team for MENA - internal and external resources covering creative, content management, media, community management, platforms and analytics. Note, this role does not currently involve direct people management.
3. Execute on all aspects of curated programs across all platforms, working with your support team to deliver our always-on Social Media program driving positive engagement and brand love for Prime Video and our biggest shows and movies in MENA.
4. Contribute to business and insights documents, deliver strategic and tactical plans in close partnership with finance teams and provide regular updates to internal and external audiences.


  • Experience in Social Media marketing strategy development.
  • Experience working with large cross-functional teams and external partners, including creative and media agencies.
  • Track record of developing and executing high-performing Social Media campaigns on time and within budget.
  • Experience using a combination of data and creative judgement to inform planning and tactical decision making.
  • Experience building and running a social media program in MENA.


  • Avid entertainment fan.
  • Confident communicator (verbal and written).
  • Experience working in TV & Film, entertainment and new platforms.
  • Experience working in MENA in a nascent business.

About Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want - low prices, vast selection, and convenience - continues to grow and evolve as a world-class e-commerce platform. Amazon's evolution from Web site to e-commerce partner to development platform is driven by the spirit of innovation that is part of the company's DNA. The world's brightest technology minds come to to research and develop technology that improves the lives of shoppers and sellers around the world.

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