Sr Manager Digital Marketing

Sr Manager Digital Marketing

Firstpoint IT
5-10 years
Not Specified

Job Description

Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements
Proven working experience of 5-10 years in digital marketing
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement

We are well-versed in a variety of operating systems, networks, and databases. We work with just about any technology that a small business would encounter. We use this expertise to help customers with small to mid-sized projects.

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